It is not surprising for anyone that the rapid growth of e-commerce affects logistics. This is a fertile ground for online business and both sectors have an impact on each other. Simply said, efficient logistics and infrastructure are key factors regarding the success of online sales and delivery of purchased goods in each country, meaning they need to be constantly innovated. This is the only way to meet the changing needs of e-commerce business and its customers. And it seems that the countries of the DACH region have understood this excellently.
It may not come as a surprise that excellence is always fueled by enthusiasm and joy of work. Seeing your job as a dreaded duty where you have to unwillingly spend time in a cubicle, unable to express yourself is far from it.
What are transactional e-mails? First and foremost, an opportunity. They are opened by twice as many recipients as other commercial e-mails. Their CTR is three times higher. If your aim is to present your company in a certain way, build relationships with customers and personalize your communication process, transactional e-mails are the way to do it.