Practical article about the costs associated with the localization of an online shop and with the translation of texts on the website. You will gain important insight and valuable know-how that will help you decide how to tackle each item: whether to do it yourself or in cooperation with a specialist agency, or a combination of the two.
After reading the article, you will have a basic overview of the expenses that await you when analyzing the market and choosing an online web platform. You will gain the necessary know-how and insight to help you decide how to tackle each item: whether to do it yourself, with a specialist agency, or whether there is a happy medium.
We've gathered for you knowledge from 5 CEE countries to help you succeed in this ecommerce region.
In the first part of the article you had an opportunity to make sure that the Slovak web version is not really enough to succeed in the Czech market. We were analyzing the expansion from the view of competition, branding, communication and website optimization. In this part you will learn the recommendations on another marketing channels and tools. We will also advise you on payments and shipping within the Czech Republic to make easier your release on a new market.
To expand with the Slovak e-shop to the Czech Republic? An absolutely logical step. One day, you will reach your limit in Slovakia. Why should you wait for it, when you can earn more right now? The Czech market is twice bigger, geographically and also culturally close. However, do not estimate preparation. We will show you what all you need in the beginning to have the chance to break through in the Czech Republic.
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