A boot-shaped country is not very logistically advantageous for European online shops. Deliveries are thus complicated by the less accessible Southern Italy. The Greeks, on the other hand, with their “tomorrow is also a day” attitude, are not very bothered about the delivery speed of parcels. However, Southern European customers, as in other countries, are demanding in terms of service, demanding hassle-free returns, and the quickest possible resolution of their complaints. This is what can be solved without compromise by collection points abroad.