
Expansion Guide IV.: Business localization abroad and translations
Always listen to the experts, they'll tell you what can't be done and why – and then do it – the forefather of science fiction, Robert Heinlein, slightly exaggerated. The true problem is that some "expert" advice or "exclusive, guaranteed tips" that is out of the blue – "even if we just made it up, you have to trust us that it works" – just don't work. Let's look at it another way. The method that follows verified practices, approaches proven by practice, working according to the laws, from real experts who know what they are doing and what they are talking about and stand behind it.